Funding, advertising and analytics support for smaller mobile developers through Tapjoy Publishing.
App monetisation and distribution firm Tapjoy has released a publishing platform, logically titled Tapjoy Publishing, aimed at helping small developers.
Tapjoy allows mobile and social developers to add virtual currency and analytics mechanisms to apps for iOS, Android and Facebook. Tapjoy Publishing will help developers before and shortly after an app’s release by letting them use their monetisation tools and providing funding.
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