Gamasutra Feature Articles: The Designer's Notebook: Triple-A Games for Women? Seriously?

Gamasutra Feature Articles
Gamasutra Feature Articles

The Designer's Notebook: Triple-A Games for Women? Seriously?
Jun 5th 2012, 04:00
There's a longstanding piece of conventional wisdom in the game business that women won't shell out big bucks for games. They might play small games or free games, but for most women, buying a triple-A console blockbuster for themselves is out of the question. I haven't done any research on the issue, but I'm pretty up to speed on our shibboleths, and I know that's what a lot of developers think. (Of course, women in ...
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