[A veteran Ubisoft producer explains what publishers look for in developers, and also explains what developers should look for in return, and how sometimes the more experienced studios and publishers with better offers aren't the best choices.] Every studio is unique, and the same goes for publishers. Cultures, development philosophies, and strategies are among the things that differentiate every company, and they are all driven at different levels by business, design, tech, marketing, and more. ...
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